Mazda2 2008 review.
The Mazda2 (Demio) has won the 2008 World Car Of The Year prize. How was the diminutive Demio chosen for this honor? According to the WCOTY press release “Rather than being just a popularity contest, the objective was to ensure that the World Car of the Year would be the product of a fair and thorough assessment process that considered the needs and wants of consumers the world over.
The Mazda2 (Demio) has won the 2008 World Car Of The Year prize. How was the diminutive Demio chosen for this honor? According to the WCOTY press release “Rather than being just a popularity contest, the objective was to ensure that the World Car of the Year would be the product of a fair and thorough assessment process that considered the needs and wants of consumers the world over. The process began with individual jurors evaluating and rating the candidates using a variety of standardized parameters - everything from styling and quality, to performance and safety.” Hmm, somehow we have a hard time believing that “standardized parameters” can objectively measure things like “styling,” but whatever. The Mazda, which beat out the Ford Mondeo and Mercedes C Class for the award, had previously won national Car Of The Year awards in Austria, Belgium, Denmark, Greece, New Zealand, and Japan. You should be able to buy one in this country sometime in 2009 as the Ford Fiesta, but as Frank Williams pointed out, nobody should buys cars just because they win ridiculous awards.